Roger Bloss has more than 40 years of experience in the hospitality industry, starting in the business as a teenager. After serving in executive positions with several major hotel franchise companies, Bloss and his partners started the Vantage Hospitality Group in 1996 and acquired their first hotel. Bloss’ vision was to develop a national hotel chain based on an innovative membership model. His group was confident that this approach would reinvent the hospitality industry and change the way franchises were operated, and it did. The group continued to build the company’s infrastructure, resources, and programs, before launching Americas Best Value Inn as a national hotel chain in 1999, earning many industry accolades over the past decade. Today, Vantage Hospitality is the 8th largest hotel company with nearly 1300 properties worldwide.
Bloss took that vision and created Vantage’s innovative Freestyle® Brand Affiliation Model, offering hoteliers A Voice and A Vote℠ in the brand’s direction (including setting the fees members pay to the brand); low, flat fees; and flexible contracts. Unheard of in the industry, the successful model earned Bloss Lodging Magazine’s “Innovator of the Year” award in 2006 and 2010.
Vantage is the only hotel company to be ranked among the Inc. 5000 List of America’s Fastest-Growing Private Companies for eight consecutive years.
In the introduction of his book, “Hotel, an American History,” A.K. Sandoval-Strausz writes: “The hotel as we know it today did not evolve randomly or naturally, nor did it develop as some sort of automatic response to structural needs. Rather, it was the deliberate creation of an identifiable group of people who lived in a read more
Many companies in the hotel industry claim they practice diversity in their hiring practices. When questioned about how many Black people they employ, most companies can back up their hiring outcomes with data. That’s all well and good, but what’s missing in most employment demographics is a measurement of how inclusive the company is not read more