Bobby Bowers is the Senior Vice President of Operations for STR – formerly known as Smith Travel Research. STR is the leading global provider of competitive benchmarking, information services and research to the hotel industry. STR gathers performance data from over 50,000 hotels located in more than 160 countries, and those properties use STR products, such as the STAR Report or Hotel Survey, to benchmark their hotel’s performance versus a competitive set or market segment.
Bobby is a hospitality veteran. He’s been with STR since 95, and he oversees all aspects of STR client and customer service and support sales efforts. He is often the keynote presenter at international, national and regional industry conferences.
Rainer Jenss of Nyack, New York, founded the Family Travel Association seven years ago to help parents and caregivers introduce children to the world through travel, whether that’s a yearlong trip around the world that Jenss and his family took or a weekend getaway to a nearby destination. To help the travel industry gauge what parents want when they take their kids on vacation, FTA conducts an annual study. The U.S. Family Travel Survey 2021 reveals the shift in mindset the COVID-19 pandemic has created in families planning a trip over the next 12 months. Hoteliers use can use the information to generate business and boost their strategies to recover and sustain business now and other the coming months.
Whether they’re new to the concept or they’ve worked in lodging for years, women are an emerging force in hotel development, investment and ownership. Several industry leaders are making significant strides in building programs that encourage and support women interested in becoming hotel owners and investors. This report examines new projects and updates the status of existing efforts by industry leaders to recruit women as owners and help them hurdle barriers such as critical access to capital.