Bobby Bowers is the Senior Vice President of Operations for STR – formerly known as Smith Travel Research. STR is the leading global provider of competitive benchmarking, information services and research to the hotel industry. STR gathers performance data from over 50,000 hotels located in more than 160 countries, and those properties use STR products, such as the STAR Report or Hotel Survey, to benchmark their hotel’s performance versus a competitive set or market segment.
Bobby is a hospitality veteran. He’s been with STR since 95, and he oversees all aspects of STR client and customer service and support sales efforts. He is often the keynote presenter at international, national and regional industry conferences.
In the 19th and early-20th centuries, hotels in America offered more than room and board. They defined a community by attracting crowds to their lobbies and restaurants and establishing themselves as vital centers of civic life, writes A.K. Sandoval-Strausz, author of “Hotel: An American Story.” “Hotels,” writes Sandoval-Strausz, “were points of contact between local communities read more
The holiday season is upon us. For many hotels, regular business tends to drop off this time of year. Seasonality takes different forms and depends on several factors, including your hotel’s target market and its location. In this episode, we find out how hoteliers can leverage the traditional retail sales season as well as the read more