Gaurav Varma is Product Marketing Manager for Milestone Internet Marketing – a leading provider of Internet marketing solutions for the lodging industry. Milestone does it all, from Website Design to Search Engine Optimization, Pay-per-Click marketing, Social Media Optimization, Email marketing, you name it. Milestone currently works with nearly 2000 hotels and retail customers, driving over $150M in annual revenue for its clients.
In November, I attended the AAHOA Independent Hotelier Conference in Houston, and Milestone’s CEO, Anil Aggarwal, was one of the speakers. His presentation on “Why Digital Marketing is Key for Independent Hotels” was so informative, that I reached out to Anil to ask if we could use that as a guide for a podcast interview.
Anil not only agreed, he connected me with Guarav to expand on that amazing content for today’s episode.
And, as an added bonus, Milestone agreed to share their slide deck for FREE with the Lodging Leaders community. The content they provided applies to any hotel, not just independent properties, and you can use the information to improve your business without spending a dime with Milestone.
Gaurav Varma
Milestone Internet Marketing, Inc.
Milestone Internet Marketing, Inc.
3001 Oakmead Village Drive
Santa Clara, California 95051
Toll Free: 866-615-2516
Phone: 1-408-492-9055
Email: sales[at]milestoneinternet.com
Ginny Morrison of Evanston, Illinois, is a 33-year veteran of Spire Hospitality, a hotel management company with a portfolio that spans coast-to-coast. As vice president of sales and marketing, Morrison saw the coronavirus pandemic decimate the meetings business. More than a year later, she’s witnessing a comeback as small-meeting planners are actively booking events for the last half of 2021 and beyond. As public health agencies expand COVID-19 vaccination programs across the U.S. and states ease up on public-gathering restrictions designed to keep the virus at bay, the hotel industry is seeing small meetings begin a comeback. In Episode 317, Long Live Lodging covers the state of the small-meetings sector and how hotels can grab their share of the meetings business during and post-pandemic. This report is part of our ongoing coverage about the coronavirus pandemic and its impact on the hospitality industry.
The Hunter Hotel Investment Conference will be the industry’s first large event to be held during the coronavirus pandemic. The Atlanta event will be a hybrid format of in-person and virtual access, also an industry first. Lee Hunter, chairman of the conference, knows the level of expectation is high among other conference planners as well as industry professionals eager to network after more than a yearlong hiatus. Episode 316 of Lodging Leaders podcast features Hunter as he tells what it takes to re-launch the industry’s conference circuit amid the COVID-19 outbreak.