Tony is a #1 best-selling author, international speaker and the founder or co-founder of five companies ranging from customer experience consulting to small business training to television production. Tony’s research in the area of human experience has helped companies improve their sales, marketing conversion and customer satisfaction. As a certified Mental Performance coach, he has trained Navy SEALs, Army Rangers, professional athletes and executives how to use their mind and emotions to achieve peak performance. Tony received the Award of Excellence from the Life Mastery Institute for his coaching.
Tony’s started his career in hospitality as a housekeeper during high school. He later joined Gaylord Entertainment and built the analytics practice for the hotel and entertainment divisions. Tony revolutionized how Gaylord designed their hotels, most notably, Gaylord National near Washington, DC. He then rebuilt the guest and meeting planner experience programs to help the brand achieve record satisfaction scores during the economic downturn in 2008-2009. Now Tony consults with award-winning brands and startups to craft their customer experiences in a way that drives sales and profitability.
Many companies in the hotel industry claim they practice diversity in their hiring practices. When questioned about how many Black people they employ, most companies can back up their hiring outcomes with data. That’s all well and good, but what’s missing in most employment demographics is a measurement of how inclusive the company is not read more
Imagine holding a conference on racism, diversity and inclusion in Corporate America and seeing your event invaded by outsiders shouting racial epithets and vulgarities while flying both the Nazi and American flags. Actually, there is no need to imagine it because it happened earlier this month during a digital event organized by the founders of read more