LODGING LEADERS

132 | Practical Hospitality Consulting for Today’s Hotelier with Chip Elbers

LODGING LEADERS

Chip is a hospitality veteran and he’s been serving the industry for more than 30 years. He’s done it all – from washing dishes, to the front desk, Assistant GM, General Manager, Sales Manager, COO, CDO, VP and more. For over 20 years, Chip served America’s Best Franchising as the brand grew from just a few properties to a portfolio of nearly 300. After ABF was acquired by Vantage Hospitality a couple years ago, Chip began his hospitality consultancy, and he has helped multiple development and management groups not only grow profits, but identify key areas for improvement.

In This Episode, Chip Reveals:

  • What worked for hoteliers 10-20 years ago won’t work in today’s world, from a younger generation of travelers, to new technologies, to stiffer competition.
  • How he approaches a new consulting opportunity, what he looks at, and how he uncovers the nuggets of gold that will separate his new client from the competition.
  • The importance of observing how the leadership interacts with the staff, as well as the guests, to get a feel for the heart of the property and establish a baseline for the property to build upon.
  • Why he starts by focusing on the things a hotel is doing well, finding ways to tweak them to make it even better, then addresses the areas that need improvement in a practical, actionable way, so the hotel can not only implement them, they have the tools and action plan to carry that out long after his assignment is complete.

Resources & Links

LODGING LEADERS
  • 311 | Shelters From the Norm: Hotels used for hospitals and housing face unexpected problems

    A year ago, Darshan Patel, CEO of Hotel Investment Group in San Diego, California, was one of the first hoteliers in the U.S. to step up and offer properties to overwhelmed hospitals seeking places to care for COVID and non-COVID patients as well as vulnerable populations. As the crisis eases and Hotel Investment Group works to return the hotels to business, Patel is negotiating with local governments to pay for the wear and tear on the properties. Patel is not alone as many hoteliers are unexpectedly dealing with problems that state and local governments’ urgent decisions have created, including property damage, increased costs and eviction bans. This report is the second in a two-part series examining the pros and cons of opening hotels to alternative uses during the pandemic. It is part of Long Live Lodging’s special coverage of the coronavirus crisis and its impact on the hospitality industry.

  • 310 | Hotels Convert to Housing: Federal COVID-19-relief funds fuel transactions

    Dhruv Patel, president of Ridgemont Hospitality, in October shared a bittersweet moment with his parents, Pravin and Sima Patel, when the family business sold the first motel that Pravin had built from the ground up more than 30 years ago. But they rest assured knowing it was the right decision because the 22-room property is being converted into affordable housing for military veterans at risk of homelessness. The transaction is among hundreds taking place across the U.S. as state and local governments work with non-profit agencies to create affordable housing solutions for vulnerable populations amid the COVID-19 pandemic. In Episode 310 Long Live Lodging reports on the financial and legal aspects of what it takes to convert a hotel into long-term housing. This report is part of Long Live Lodging’s special coverage of the coronavirus crisis and its impact on the hospitality industry.

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