Gene Hammett works with companies to discover new strategies for growth. From small businesses to large corporations, he presents his ideas on becoming THE choice, not a choice, and unleashing the entrepreneurial spirit by activating internal brand ambassadors for companies. Gene’s podcast, Leaders in the Trenches, has been recognized by Inc. and Entrepreneur for its insight on marketing and sales leadership.
Gene is also the author of The Trap of Success: A Brutally Candid Guide to Overcoming Your Fears, Finding Significance, and Achieving Profound Success. A regular contributor to Entrepreneur, Gene has also been featured in Forbes, Success, Business Insider, and Inc.
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Hotel appraisers and brokers expect distressed assets to come to market as the pandemic recession continues into 2021. Analysts say billions of dollars in private equity are waiting in the wings to acquire hotels underperforming as a result of the coronavirus crisis. But pricing will be different than in previous economic downturns. While a transaction may be distressed, it will not necessarily reflect distress pricing,” said Daniel Lesser of LW Hospitality Advisors. Long Live Lodging explores the state of hotel values as well as what may lie ahead with regard to transactions in 2021 as the spread of COVID-19 continues to stifle lodging performance. This report is part of our ongoing coverage of the coronavirus crisis and its impact on the hospitality industry.
Global business travel is a $1.4 trillion industry. The Global Business Travel Association calculates the coronavirus pandemic in 2020 resulted in a loss of $113 billion in business travel spend in hotels, airlines and other sectors of the travel industry. But all is not lost. GBTA, industry analysts and travel management companies see some green shoots of hope for 2021 as the COVID-19 vaccine rolls out and corporations put some of their people on the road again. This report is part of Long Live Lodging’s ongoing coverage of the coronavirus crisis and its impact on the hospitality industry.