Robert Russell has been an innovative leader in digital, social and mobile marketing for over 20 years. He has worked with major global brands and smaller companies in almost every aspect of digital marketing and e-commerce, including reservation and transaction software, mobile applications, social media marketing, search engine optimization, email marketing, and website user experience. His clients and leadership roles have included Hotels, Retailers, and Restaurant chains across the US, Caribbean and Latin America. He has been a featured speaker at leading hospitality technology conferences, such as HITEC, and written articles for many industry publications. He has recently published The Hotel Handbook For Online Revenue. Robert currently advises dozens of large and small hotels as President of Resort Income Optimization.
14 ways to boost revenue and profits, including:
Rob prepared a free 17 page guide for the listeners called Revenue Is Oxygen: Online Channel Management for Boutique Resorts
If you are struggling to understand how to combine channels, software, websites, clouds and services, then Rob’s Revenue is Oxygen guide is a great place to start.
Resort Income Optimization
Rainer Jenss of Nyack, New York, founded the Family Travel Association seven years ago to help parents and caregivers introduce children to the world through travel, whether that’s a yearlong trip around the world that Jenss and his family took or a weekend getaway to a nearby destination. To help the travel industry gauge what parents want when they take their kids on vacation, FTA conducts an annual study. The U.S. Family Travel Survey 2021 reveals the shift in mindset the COVID-19 pandemic has created in families planning a trip over the next 12 months. Hoteliers use can use the information to generate business and boost their strategies to recover and sustain business now and other the coming months.
Whether they’re new to the concept or they’ve worked in lodging for years, women are an emerging force in hotel development, investment and ownership. Several industry leaders are making significant strides in building programs that encourage and support women interested in becoming hotel owners and investors. This report examines new projects and updates the status of existing efforts by industry leaders to recruit women as owners and help them hurdle barriers such as critical access to capital.