181 | Disruptive Force for Positive Change: Forging Future at CH&LA, AAHOA with Bijal Patel


Bijal Patel guides San Jose-based Coast Redwood Hospitality, which owns and operates a portfolio of multiple real estate and hotel projects. He is a third-generation hotelier who signed his first franchise agreement while a senior in high school and earned the prestigious Certified Hotel Administrator (CHA) designation at age 20. He enthusiastically gives back to his chosen industry, serving currently as an officer of the California Hotel & Lodging Association (CH&LA) as well as being active in the 17,000-member Asian American Hotel Owners Association (AAHOA) as an Ambassador for the North Pacific Region and as a member of the Young Professionals Committee.

In This Episode, Bijal Reveals …

  • His unique perspective on the state of our industry right now … and in the months ahead
  • His choice of hospitality as a career … which wasn’t always his first choice
  • His ideas about being a third-generation hotelier
  • His recent dinner meeting with UN Ambassador Nikki Haley

Resources & Links

Bijal Patel

Coast Redwood Hospitality

Mentioned in this Episode

  • 311 | Shelters From the Norm: Hotels used for hospitals and housing face unexpected problems

    A year ago, Darshan Patel, CEO of Hotel Investment Group in San Diego, California, was one of the first hoteliers in the U.S. to step up and offer properties to overwhelmed hospitals seeking places to care for COVID and non-COVID patients as well as vulnerable populations. As the crisis eases and Hotel Investment Group works to return the hotels to business, Patel is negotiating with local governments to pay for the wear and tear on the properties. Patel is not alone as many hoteliers are unexpectedly dealing with problems that state and local governments’ urgent decisions have created, including property damage, increased costs and eviction bans. This report is the second in a two-part series examining the pros and cons of opening hotels to alternative uses during the pandemic. It is part of Long Live Lodging’s special coverage of the coronavirus crisis and its impact on the hospitality industry.

  • 310 | Hotels Convert to Housing: Federal COVID-19-relief funds fuel transactions

    Dhruv Patel, president of Ridgemont Hospitality, in October shared a bittersweet moment with his parents, Pravin and Sima Patel, when the family business sold the first motel that Pravin had built from the ground up more than 30 years ago. But they rest assured knowing it was the right decision because the 22-room property is being converted into affordable housing for military veterans at risk of homelessness. The transaction is among hundreds taking place across the U.S. as state and local governments work with non-profit agencies to create affordable housing solutions for vulnerable populations amid the COVID-19 pandemic. In Episode 310 Long Live Lodging reports on the financial and legal aspects of what it takes to convert a hotel into long-term housing. This report is part of Long Live Lodging’s special coverage of the coronavirus crisis and its impact on the hospitality industry.

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