Known to many as Mr. Persuasion, Jeff Tippett is a subject matter expert on persuasive communications.
Speaking to international audiences through keynotes and seminars, Jeff helps attendees increase their effectiveness, gives them powerful tools to help reach their goals, and empowers attendees to positively impact their organizations or businesses.
In 2014, Jeff founded Targeted Persuasion, an award-winning public affairs + communications firm. He has worked with renowned brands like Airbnb, The National Restaurant Association, and The League of Women Voters.
Jeff believes that we all live or die based on our ability to persuade.
Almost overnight, the roadside motel is a hot commodity. Travelers are going by car and when they stop they want the safest stay possible. The coronavirus pandemic has pushed health and safety to the top of hotel guests’ most-favored-amenity list and exterior-corridor properties appear to provide more of a risk-free stay than their interior-corridor cousins. Long Live Lodging examines the new shine travelers have put on exterior-corridor motels during the COVID-19 crisis and how brands heavy with motel-style properties are responding to the trend. This report is part of Long Live Lodging’s ongoing coverage of the coronavirus crisis and its impact on the hotel industry.
Hotel franchisers, brokers and private ownership groups know business investment can improve the lives of individuals, families and whole communities. Episode 284 of Lodging Leaders podcast explores how leaders in these industry sectors are telling the stories of wealth creation through hotel investment to Black and other minority business people. This report is part of read more