208 | Surf-By Lawsuits: Hotel websites in legal crosshairs


Is your hotel’s website accessible to people with disabilities? If you don’t know the answer to that question, you’ll probably end up in court.

In this episode, we examine what’s behind the dramatic spike in website accessibility lawsuits being filed against businesses under the Americans with Disabilities Act. And why commercial enterprises found to be non-compliant are hit with tens of thousands of dollars in penalties. Experts we interviewed for this report say the reality is it’s only a matter of time before you get sued over your hotel website as drive-by litigation takes a back seat to surf-by lawsuits.

The good news is there are steps you can take to make your hotel website accessible to guests with disabilities and not only avoid your day in court but generate new business as well.

Featured in today’s episode are …

  • Joe Dolson, a web accessibility consultant
  • Peter Seidenberg, CEO of HEBS Digital
  • Lensay Abadula, a UX designer with HEBS Digital
  • Darshan Patel, a lawyer who specializes in ADA law

Resources & Links

  • 329 | Ruff and Ready: ADA gives hotels a short leash when accommodating guests with service animals

    Many hotels these days have made room for guests with disabilities. Hotel managers and staff should also know what the Americans with Disabilities Act says about accommodating guests with pets. During the pandemic lockdowns, a lot of people added a pet to their household and now they’re bringing Fido along on vacation. Hotel employees need to know how to cater to both consumers who are pet owners as well as guests who travel with a trained service animal. Episode 329 of Lodging Leaders podcast reports on how the ADA defines a service animal and how a hotel is legally obligated to serve a guest who comes with a dog or any other animal.

  • 328 | Curb Appeal: Hotels’ refreshed images designed to attract road trippers

    Nearly 48 million Americans plan to travel over the Fourth of July weekend, predicts AAA. Most of them will drive and many of them plan to stay in hotels. What makes a travel consumer choose your hotel? Price can be a factor but so can the story the property tells through its online photos and its real-life curb appeal. First impressions of a hotel set the tone for the guest’s entire stay. Its roadside image is more important than ever as the lodging industry this summer hangs its hopes on a comeback driven by domestic travelers. Lodging Leaders podcast explores the importance of a hotel’s curb appeal as hoteliers think of ways to attract travelers seeking safety and assurance as the nation emerges from the coronavirus pandemic.

Back to Top