LODGING LEADERS

259 | Trust Factor: Hotels can channel the right message during the coronavirus crisis

LODGING LEADERS

While many of the country’s 57,000 hotels have closed during the coronavirus pandemic, owners and operators are spending limited resources and a whole lot of time on retooling their property systems and deep cleaning rooms and public areas.

They want to be ready when the nation starts traveling again. And that’s a message that needs to be shared with the world. Now is not the time to be silent.

In this episode of Lodging Leaders, hospitality marketing and business communication experts advise on what message hotels should be sending to consumers during the COVID-19 crisis.

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