LODGING LEADERS
260 | Startling Statistics: Industry analysts stunned at depth of downturn
LODGING LEADERS
Last week, several hospitality-focused analytical companies released data that specifically show how the coronavirus pandemic is decimating the U.S. hotel industry.
The picture they paint is grim.
And – though experts say they believe the industry will eventually resurge – the months ahead will be hard.
In this report we review reports from STR, CBRE Hotels Americas Research and Hotstats.
We interview Jamie Lane, senior managing economist with CBRE Hotels research, and David Eisen, director of hotel intelligence at HotStats.
And we feature sound bites of a March 26 webinar on U.S. hotel industry performance with Jan Freitag.
Resources and Links
LODGING LEADERS
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271 | Clean Breaks: Hotels face new expectations of health and safety in the age of COVID-19
The U.S. hotel industry has begun its comeback as all states are reopening their economies. The numbers show that occupancy is slowly but steadily increasing as hotels get back to business. But, to be sure, it is not business as usual. Relatively few hotels completely closed during the coronavirus pandemic. More than 80 percent remained read more
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270 | Critical Messages: Hotel marketing in the wake of COVID-19
With more than half of the states in America reopening their economies, owners and operators of lodging accommodations might be tempted to return to business as usual. That includes sales and marketing strategies that management was deploying before the coronavirus pandemic paralyzed the hospitality industry. But hotel marketing experts we interviewed say business will be read more