CORONAVIRUS

263 | Risk Adjustment: Hotel tech platforms face their own COVID-19 crisis

CORONAVIRUS

Last week, Zoom, a video-conferencing program, was prime bait for hackers who infiltrated conversations taking place among people working from home during the coronavirus pandemic.

As if Zoom bombers weren’t bad enough, a day or two later, the internet-based program crashed because it could not handle the surge of users from businesses, schools and friends and families eager for face time.

Today, Zoom founder and CEO Eric Yuan is promising stronger security measures, but the fiasco is a stark reminder of how easy it is for bad actors to access public internet programs, especially those being operated by people unfamiliar with cyber security protocols.

In this episode, a continuation of Lodging Leaders special report on how the coronavirus crisis is impacting the hotel industry, we explore how the outbreak is revealing weaknesses in business technology platforms and what hotel owners and operators can do to head problems off at the pass.

We also look at how some technology providers are expanding their solutions to meet the fast-changing needs of hotel operations as well as those of essential guests traveling during the COVID-19 pandemic.

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Resources and Links

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    With hotel occupancies hovering around an average of 50 percent, owners and operators are seeking new ways to generate revenue beyond traditional overnight stays. One solution in the works is day use of hotel rooms. Hotel companies such as Red Roof, Hyatt Hotels Corp. and Hilton are promoting the practice during the COVID-19 pandemic. Ahead of the curve is HotelsbyDay.com, a day-use booking platform that is marketing hotels as the new office space. Long Live Lodging explores the unconventional use of hotels and how owners and operators can position their properties to attract day users. This is part of our ongoing coverage of the coronavirus crisis and its impact on the hotel industry.

  • She Has a Deal

    She Has a Deal is a hotel development competition in which all-women teams pitch their ideas to prospective investors to win $50,000 in equity toward their project. Tracy Prigmore, founder and CEO of TLTSolutions, a hotel investment group, created She Has a Deal to open doors for women interested in hotel ownership. Five teams will read more

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