LODGING LEADERS
220 | Disruptive Innovator: Measuring Airbnb’s impact (Part 1)
LODGING LEADERS
More than 10 years ago, the short-term home rental industry began to shapeshift with the birth of Airbnb.
The technology company has quickly grown from a small peer-to-peer home-sharing platform into a virtual behemoth with more rooms than any hotel company on the planet.
Today, Airbnb has more than 4 million listings in nearly 100,000 cities, and two million people stay in an Airbnb-listed home every night.
In this episode, we examine the impact of Airbnb’s growth on U.S. hotel performance. It’s big topic, so we broke it down into two parts.
In this first installment, we talk to Makarand Mody, an assistant professor at Boston University’s School of Hospitality Administration and co-author of the academic paper on Airbnb’s disruptive impact in key hotel markets. We hear from Hans Detlefsen of Hotel Appraisers and Advisors, which studied Airbnb’s market share of U.S. lodging demand, and from Thomas O’Shaughnessy, head of research at Clever Real Estate, an online agency. We also share information provided by Airbnb, which declined to provide someone to interview.
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LODGING LEADERS
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240 | Room at The Inn: How hotels can avoid silent nights this holiday season
The holiday season is upon us. For many hotels, regular business tends to drop off this time of year. Seasonality takes different forms and depends on several factors, including your hotel’s target market and its location. In this episode, we find out how hoteliers can leverage the traditional retail sales season as well as the read more